Medtrade Booth

MEDTRADE

VGM at Medtrade 2025!

Join us this year in Dallas, TX, Feb. 18-20! Visit us at booth #701.

Member/Vendor Party: Wednesday, Feb. 19, 7-10 pm at Gilley's Dallas.
Room: South Side Music Hall
Address: 1135 Botham Jean Blvd., Dallas, TX 75215

Registration Codes

Use Code EXIV152660 for a Free Expo Pass


Education Session and WorkshopsRegister Here



Education Sessions and Workshops

VGM Group’s thought leaders are presenting at Medtrade. Check out the list of presenters and topics below:

Tuesday, Feb. 18

1 –2 p.m. CT

  • Navigating Compliance in Ecommerce: A Roadmap for Online Retail Success in the Healthcare Industry
    • Kelly Grahovac, General Manager, The van Halem Group
    • Cassi Price, President, VGM Forbin
  • What to Expect When You're.... Expecting to Grow Your Maternity Business
    • Nikki Jensen, VP of Wellness, VGM & Associates
    • Bruna Dos Santos, Director of Operations, Acelleron
    • Jason Ivey, National Account Manager, Motif Medical
    • Jacque Ordner, Registered Nurse and IBCLC, Motif Medical

2:15-3:15 p.m. CT

  • Building Your Brand in the Surgical Dressing Space
    • Heather Trumm, Partner Account Manager, Director of Wound Care, VGM & Associates
    • Amanda Smithey, Senior Manager of Advocacy and Strategic Partnerships, McKesson
  • Constructing a Compliance Program and Creating a Road Map for Compliance Program Effectiveness
    • Wayne van Halem, President, The van Halem Group
    • John Ras, VP Compliance & Chief Compliance Officer Byram Healthcare, Owens & Minor
    • Lisa Wells, Vice President, Med-South Inc.
  • Empowering Your Sales Team by Combining Patient Experience and Technology
    • Shannon Kofta, Brand Director, VGM & Associates
    • Jennifer Alitmore, Marketing Manager, Apria
  • Steering Success: The Triad of Auditing, Compliance, and RCM Operations
    • Kelly Grahovac, General Manager, The van Halem Group
    • Kim Cuce', Director of Business Optimization, VGM & Associates
    • Joeli Olson, COO, Mountaineer Home Medical
    • Steve Shanholtzer, VP, Operations, Accurate Healthcare
  • The Evolution of Alternative Drive Controls for Complex Power Wheelchairs
    • Cindi Petito, Director, Clinical Networks, VGM & Associates

3:30–5 p.m. CT

  • Opportunities and Challenges in Transitioning to Digital Ordering (ePrescribing)
    • Craig Douglas. SVP of HME, Respiratory, and Wellness, VGM & Associates
    • Melanie Combs-Dyer, Founder, Combs-Dyer Consulting
    • Kevin Ackermann, Vice President of Customer Success, Parachute Health

Wednesday, Feb. 19

11:15 a.m. –12:45 p.m. CT

  • Dealing with Medicare DisAdvantage Plans - Are YOU Ready Martha?
    • Ronda Buhrmester, Senior Director, Payer Relations and Reimbursement, VGM & Associates
    • Kim Cuce', Director of Business Optimization, VGM & Associates
    • Craig Douglas. SVP of HME, Respiratory, and Wellness, VGM & Associates
    • Dan Fedor, Director of Reimbursement, U.S. Rehab
  • Safeguarding Your Supplier Enrollment
    • Kelly Grahovac, General Manager, The van Halem Group
    • Robert Flannelly, Founding Partner, Gaboro Medical Supply
    • Denise Leard, Partner, Brown & Fortunato, P. C.
    • Lisa Wells, Vice President, Med-South Inc.
  • Challenging Audits and Extrapolations by Government Payors After Loper and the Death of Chevron Deference
    • Wayne van Halem, President, The van Halem Group
    • Stephen Bittinger, Managing Shareholder, Polsinelli
  • Measuring Patient Pay Policy Impact: Key Metrics & Insights
    • Kim Cuce', Director of Business Optimization, VGM & Associates
    • Bruce Gehring, SVP Business Development, Allegiance Group

Thursday, Feb. 20

10–11 a.m. CT

  • Don't Let Documentation for Cushions be a PAIN in the Ischial
    • Dan Fedor, Director of Reimbursement, U.S. Rehab
  • Enhancing Efficiency: Achieving Peak Performance & Regulatory Adherence
    • Kelly Grahovac, General Manager, The van Halem Group

11:15 a.m.–12:45 p.m. CT

  • Building a Healthy Pediatric Enteral Nutrition Business - Patient, Supplier, and Manufacturer Perspective.
    • Samantha Timmons, Marketing Lead, VGM & Associates
    • Chris Carter, National Account Director, DME/HME Medical, Mead Johnson Nutrition/Reckitt
    • David Chandler, Vice President of Payer Relations, American Association for Homecare
    • Bill Fredericks, President/ CEO, Allcare Medical Supply Corp
  • Developing and Implementing Actionable Strategies for DME Success in 2025 and Beyond
    • Ronda Buhrmester, Senior Director, Payer Relations and Reimbursement, VGM & Associates
    • Kim Cuce', Director of Business Optimization, VGM & Associates
    • Alan Morris, SVP of Strategy, VGM & Associates
  • Elevate Your DME Location Through an Integrated Organic and Paid Search Strategy
    • Cassi Price, President, VGM Forbin
    • Daniel Barrera, Senior Digital Marketing Strategist - Localized Marketing, Two Rivers Marketing
  • Transparency in Coverage Data: What you need to know
    • Craig Douglas, SVP of HME, Respiratory, and Wellness, VGM & Associates 
    • Jason Morin, Vice President of Healthcare, Analytix Solutions
    • Chris O'Dell, SVP, Turquoise Health
    • Alexis Ward, Senior Director of Payer Relations, American Association for Homecare

Register Today!

Use Code EXIV152660 for a Free Expo Pass