Growing Your DME Business: What is an Ostomy?

Published in Wound Care on December 28, 2022

Heather Trumm

By Heather Trumm, Director, VGM Wound Care

Many times, we as DME businesses work with patients that have an ostomy and may not know exactly what it entails or the reason for the ostomy.   

An ostomy is a surgically-created opening (stoma) that causes a change in the way urine or stool exits the body. The stoma is located on the abdomen and, generally, a pouching system is worn over top of the stoma to collect the urine or stool.1 

There may be multiple reasons why a person has an ostomy, some of which include cancer, inflammatory bowel disease, birth defect, diverticulitis, or other medical conditions.  

The following are the most common types of ostomies we see, but not limited to:   

  • Ileostomy – a surgically-created opening from the small intestine (ileum) brought out through the abdominal wall to form a stoma. This bypasses the colon, rectum, and anus, and it could be temporary or permanent.   
  • Colostomy – a surgically-created opening from the large intestine that is brought out through the abdominal wall to form a stoma. This bypasses the rectum and the anus. 
  • Urostomy – A surgical procedure that diverts urine away from the bladder. Generally, a portion of the small bowel is used as a conduit for urine to pass from the kidneys to the outside of the body through a stoma.   

Today, there are many tools and resources that patients, caregivers, and healthcare professionals have access to in aiding in the management of ostomies. For example, the Wound, Ostomy and Continence Society has an “Ostomy DME Provider Checklist,” along with a guidance document regarding the various uses of the checklist. There are multiple reasons the checklist was created. Take a look at the attached and please tell your patients about this very useful tool.   

For DME businesses looking to expand their offerings, these ostomy “basics” can help you get started on this particular area of wound care. Stay tuned for upcoming ostomy blogs, where we will dive into the various types of appliances and their function in relation to ostomies. For any questions, feel free to reach out to me at heather.trumm@vgm.com. 

1. United Ostomy Associations of America, Inc. What is an Ostomy? United Ostomy Associations of America, Inc. website. Accessed December 2, 2022. ostomy.org/what-is-an-ostomy/ 


TAGS

  1. vgm
  2. wound care

From Our Experts

Value-Based Approaches to Wound Care Management thumbnail Value-Based Approaches to Wound Care Management In the context of wound care, value-based care emphasizes the importance of outcomes-driven, evidence-based treatment plans that reward the quality and efficiency of services. Breaking Into the Wound Care Space: How to be Successful in the Dressings Market thumbnail Breaking Into the Wound Care Space: How to be Successful in the Dressings Market To be successful in the wound care market, consider this five-step approach to breaking into the wound care space. Understanding Compression Therapy: A Vital Approach for Wound Management for Venous Insufficiency and Lymphedema thumbnail Understanding Compression Therapy: A Vital Approach for Wound Management for Venous Insufficiency and Lymphedema There are various kinds of compression that can be used to treat wounds in the wound care field. Wound Care Essentials: Choosing the Right Medical Tape thumbnail Wound Care Essentials: Choosing the Right Medical Tape We may not realize it, but medical tapes are an essential part of proper wound care. When it comes to tape, where do we start? EleCare and EleCare Jr. thumbnail EleCare and EleCare Jr. EleCare is an amino acid-based, hypoallergenic, nutritionally complete formula. When used as the primary source of nutrition, it supports growth and improves symptoms of infants and children. Wound Care 101: A Guide for DMEPOS Providers thumbnail Wound Care 101: A Guide for DMEPOS Providers VGM Wound Care presents a comprehensive program designed to assist members in effectively offering wound care products and services, meeting patient needs, and concurrently expanding their business revenue streams. Preventing Pressure Injuries: Your Guide to Pressure Injury Prevention Month thumbnail Preventing Pressure Injuries: Your Guide to Pressure Injury Prevention Month November is a significant month for healthcare professionals and caregivers around the world as it marks Pressure Injury Prevention Month, particularly on 2023 Worldwide Pressure Injury Prevention Day (November 16). Wound Healing Through Nutrition: Unveiling the Healing Power of Juven thumbnail Wound Healing Through Nutrition: Unveiling the Healing Power of Juven In today's episode, Heather Trumm, Director of VGM Wound Care, talks with Linda Murray from Abbott Nutrition about the important role nutrition plays in wound healing and how a simple drink can help heal wounds.